To Get A Logo to Use Read the Following . . .
You are authorized, as a subscriber-in-good-standing [subscriber], to display the WCA logo. Follow the link at the bottom of this page to get access to both High Resolution and Screen versions of the WCA logo for your use. You will need a password to get in. The password changes from time to time. Email firstname.lastname@example.org if you need it.
The WCA logo and brand mark are registered trademarks of the Woodwork Career Alliance of North America Inc [WCA]. All rights are reserved, and permission must be granted by the national headquarters of WCA prior to any use. One of the legal rights of WCA EDUcation™ and INDustry™ subscribers, is reproduction of the WCA brand marks, logos and emblem for association identity, communication and promotion. This right does not extend to altering the logo or brand mark, nor does it extend to using the logo or other marks for commercial purposes.
The effectiveness of our campaign depends on the consistent use of the WCA logo. On this page, we offer the brand mark and the WCA logo.
Please help ensure that WCA makes a memorable impression by following our simple guidelines.
DON’T alter or attempt to re-create any part of the art. If you are having problems with the downloaded art, email Greg Heuer or call 434-298-4650.
DON’T add any other words or graphics to the art.
DO use the downloaded slogan art to represent the slogan graphically.
DON’T rearrange the slogan art to fit your specific item, for example, using the organizational logo and moving the “Woodwork Career Alliance of North America” graphic to the side.
DON’T use the organizational logo with a different typeface.
DO choose either the solid (black) version and the color (red and green) version of the art, but only as it appears in the downloads.
DO use the solid (black) version against any color background that provides strong contrast.
DO convert the solid version to white if you are reproducing it on a black or background or other dark color. All parts of this version must be the same color — one single color.
DO convert the solid version to another color (such as dark blue) if your item is limited to that particular color. Again, there should be strong contrast against the background, and all parts must be the same color.
DO use the color (red and green) version against a white background.
DON’T use the color version against any other color background, which reduces the contrast and, therefore, its visibility.
DON’T change the red or green(s) to provide contrast for your particular item. For example, if you have a dark green shirt and the green part of the art fades into the background, DON’T change the green part to white. (In this case, the entire graphic should be solid white.)
DON’T substitute the official colors with any other in the red and green version. (We do NOT have PMS colors for our logo at this time.)
DO allow a nice amount of space around the art, all four sides.
DON’T cramp the slogan art in a box, or put it too close to type or to any other graphic.
Types of Files Guidelines
DO use the right type of file for the job. The EPS files are for commercial printing projects. The PNG files are for importing into Microsoft Office documents (they may appear slightly pixilated on screen but print fine).
DON’T use any JPEGs you may find on our website in commercial printing. The resolution isn’t high enough, and the image will become pixilated if you resize it.
DO import, insert or place these graphic files according to the instructions for your software.
DON’T try to open the EPS files unless you have an illustration program. It won’t work.
DON’T open the files in a photo editing program. They’ll become pixilated.
DO provide the right type of color file to your vendor. “Two-color” uses red and green inks. “Four-color,” also known as process color, creates the entire color spectrum through a mix of cyan, magenta, yellow and black.
DO resize the EPS or PNG download to fit your particular project. These files can be enlarged or reduced without becoming pixilated.
DON’T shrink the graphic smaller than 1/2 inch wide for printed projects. (JPEGs used online or in presentations should be no less than 1 inch wide.)